Beyoncé – “Formation”

Beyoncé - "Foundation"It’s been about 12 hours since Beyoncé tore the muthafucker down and evicted all the wannabe queens striving for her throne. “Formation” is not an especially great track. It stammers and stalls, builds then destroys, echoing Beyoncé’s ethos of self-empowerment. For Beyoncé’s fans, this track is everything and more, but for Queen B the impeccable timing of the “Formation” single and video underscores her business savvy. After all, “Formation” is also a method to sign people up for Tidal. Ha! Got eem!

Produced by Mike Will Made-It and co-written by Swae Lee of Rae Sremmurd, “Formation” feels more like a collection of Instagram-ready quotes framed amongst gif-ready set pieces. In the video directed by Melina Matsoukas, even Blue Ivy makes a bold appearance as a stand-in for a Destiny’s Child redux. Amid tragically flooded scenes of New Orleans and Los Angeles soundstages, Beyoncé is still effervescent and impossibly more gorgeous at 34.

Beyoncé - "Foundation" on site in New Orleans

Quick thoughts.

  1. Off top…where did all that tiddymeat come from? Blue Ivy been grown. Inquiring minds want to know, but I ain’t mad. I appreciate you, Beyoncé.
  2. I doubt any chemicals have touched Blue Ivy’s head.
  3. It’s gonna be a damn shame when B gets a bigger pop from the Super Bowl crowd than Coldplay or Bruno Mars during the Super Bowl 50 halftime show.
  4. Funny how Rihanna’s ANTI album release is an accident, but Beyoncé’s video and single release are calculated and done correctly.
  5. Shoutout to the Illuminati conspiracy fuckbois who still think Black folks are part of the Illuminati. Stop that!
  6. My homie, Ken, mistook the lyric “Okay ladies, now let’s get in formation” as “get information,” which, at first, sounded funny, but considering the double meaning of getting in line for battle (formation) and gaining knowledge (information), I think it all works.
  7. Beyoncé never forgets Houston. That’s why her city loves her unconditionally.

“Foundation” can be downloaded for free. And you can get a 90-day free trial of Tidal. What a deal!

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